FastRock was commissioned by the WWF to create two microsites aimed at increasing their conversion rate in donations:
Teaser: To coincide with the premiere of Will Young's music video 'What the world needs now is love', aired on Channel 4.
Reveal: To go further in depth with the subject matter, using bite sized facts and engaging information in order to further increase donations.
Both elements extended across all major digital and print platforms:
Digital ad campaign (including HTML5 assets)
Social media campaign
YouTube campaign
Shazam campaign
Print display advertising
OR Contact us via email: info@wearefastrock.com.
Teaser microsite
Social media
Digital ads
Reveal microsite
Artwork
Reveal digital ads